“Alex Colman got his start in the fashion industry as a teenage stock boy in 1928, working at L. Bamberger & Co. After attending art classes, he worked as a buyer first at Strawbridge & Clothier, and then at the May Company. In 1947, Colman’s wife, Sade Colman, started a men’s pajama manufacturing business, but it was not successful, and she soon switched production to women’s blouses.
In 1949, Colman joined his wife in her business, and “Alex Colman California” was born. They were producers of quality sportswear, co-ordinates, and casual dresses in the California style. For many years, the head designer at Alex Colman was Sade’s sister, Blanche Lefton.
“Alex Colman Inc. the parent company of Alex Colman of California and Mr. Alex, the women’s large size division, became a public company in 1968. In 1973, Alex Colman Inc. merged with Borden Inc. Alex Colman of California went on to be one of the largest better woman’s apparel manufacturers in the country. I, as president of the company left in 1976. Alex Colman Inc. was eventually closed sometime in the mid 1980s.” – Robert Colman” Source: https://vintagefashionguild.org/label-resource/colman-alex/
Incredibly simple, yet so chic in design – the Colman label was known for great print design placed to specially highlight the shape of the dress. This cute summer lovin’ shift is a prime example of that thesis.
It screams California summer of ’68 with Sharon Tate & sun kissed skin vibes. Beautiful subtle pastel colour palette with hot pink lining.
The dress is in excellent condition & will best fit up to a modern Australian size 12.